http://rachelrose.space/journal daily 0.75 2023-08-01 http://rachelrose.space/journal/2023/7/31/mid-summer monthly 0.5 2023-08-24 http://rachelrose.space/journal/12wordsof2018 monthly 0.5 2022-01-27 http://rachelrose.space/journal/regenerative-tourism monthly 0.5 2022-01-27 https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1589147755281-EI3TM183PQWPQWMI820T/image-asset.jpeg Journal - How To Be A Better Tourist: A Question & Exploration Last November, I embarked on the trip of a lifetime: a three week solo trek through India. The excursion was part-independent study, part-work, with plenty of precious blank canvas in between. Think equal parts introspection and stimulation, somehow existing in miraculous cohesion with each other. I am very grateful for the privilege that was this adventure. But, (there’s always a but!) preparing for the trip didn’t come without a sense of apprehension. Weeks leading up to my travel, I became verwhelmed with how to show up to this foreign country as an American tourist and respectfully honor and engage with the culture, the people, the land. How does one dive head first into a new place with sincere curiosity, engaging in a way that isn’t exploitive or extractive? How can I reject the stereotypes that might exist the white Millennial tourist from the west? Was this possible? I quickly realized I have not engaged in enough meaningful dialogue on the topic. Oy. Perhaps for the first time, I was holding up the mirror to the highly extractive behavior that is likely many of us western tourists when we go abroad. Thinking about this made me feel reluctant, but became productive. I decided to sketch out a few ideas, guidelines of sorts, to support my process as I traveled to India. I’ve been reflecting on these principals and my experience in hindsight, and I hope by sharing these ideas below, if nothing else, it prompts our awareness of a necessary dialogue we’re overdue for. Here is what came up for me: 1. Engage in meaningful conversation with locals. Speak less, listen thoughtfully. In my experience, expressing curiosity and asking questions was earnestly received. Some of my most memorable conversations began with my asking of questions to the owners of small cafes, locals shopping at the produce market, taxi drivers. Exchanges that are so often transactional have such potential for authentic and reciprocal exchange. This kind of organic interaction binds us as humans. 2. Set aside tech. The first week I was away, I made a conscious effort to completely disengage from my phone, other than the essentials like WhatsApp and the occasional Google Maps. It’s amazing what comes of this exercise - that stillness, the inevitable discomfort - and I find it unlocks so much potential for presencing ourselves. I challenge you to stop and ask yourself “why?”, the next time you are traveling and find yourself mindlessly scrolling through Instagram. What better time for mindfulness and intentionality than while visiting a new place? 3. No photographs please. I enjoy capturing moments, and have for as long as I can remember. My attitude towards travel photography has changed quite a lot in the last year, though. I find myself begging the question: why the urge for this content? Will these photos be a source of joy later (very likely, yes!)? Are there also moments I’m merely feeding into my ego’s need for external validation (looking at you, IG)? All this to say, I found that taking a step back and questioning my pre-existing patterns shifted my relationship with photography more than I would’ve expected. 4. Eat local, with locals. With an open mind, a healthy curiosity and an eagerness to explore under-the-tourist-radar culinary experiences, the best hole-in-the-wall cafes seem to come out of the woodwork…and make for the most cherished memories. Typically these gems are a ways away from the central tourist hubs. They’re probably not on the travel apps, either. (The content on these platforms may or may not be served to you by big corporate capital, and may or may not support the economic wellbeing of small businesses.) If you can, nurture the vitality of small, locally owned restaurants with your dollars. 5. Support The hustling, conscious entrepreneurs: chefs, historians, spiritual teachers; they have much to offer – and what a productive way to support the local economy directly by engaging with their services, workshops, and meet-ups. Interested in the cuisine? Sign up for the cooking class hosted by a local-owned homestay or yoga school. Or, maybe a historical bike or walking tour is more up your alley. Private, small business ventures are not always the easiest to find (most will not have sponsored ads on the internet…), so keep your eyes and ears peeled. I discovered a couple's startup, Bicycle Trip Goa, in Panaji, Goa via a handmade poster in a restaurant where I ate dinner one night. We met up the next day and had one of the most memorable afternoons of my trip, winding through the historical capital on bikes, learning the rich history, making not one - but two -stops for delicious pastries. While a solo trek to India may seem like a far out scenario of how this consciousness-shifting-while-traveling could take shape, I would argue the work can (and should) begin must closer to home. Striving for a more self-aware frame of mind doesn’t require a passport. Let us continue to challenge and support each other as we strive to take steps towards owning our responsibility in how we show up, participate, and reimagine a future that’s more human-centered. http://rachelrose.space/journal/poetry-sebastopol monthly 0.5 2022-01-27 https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1589238575288-THNAB7RYBSKMI5T0USEQ/Richmond+Bridge Journal - Sebastopol - Sebastopol Rainbow marshmallow tiptoes into dusk whispering, pace yourself http://rachelrose.space/journal/poetry-overcast monthly 0.5 2020-05-11 https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1589238311590-JL61UJRU57S56Q8MA39W/IMG_2744.jpg Journal - Overcast http://rachelrose.space/journal/poetry-sting monthly 0.5 2020-05-10 https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1589128167108-2TNW8GSFRJ5M0504V4EL/Arabian+Sea Journal - Sting A jellyfish stung two floating strangers a few seconds apart, imbuing the wild of Arabian Sea into flesh. Now, there is beauty from pink stained skies in the form of a stickman, forever imprinted on freckled fair skin. http://rachelrose.space/journal/awareness monthly 0.5 2022-01-27 https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1589128596245-GIY5GLRE2BJ2CN0V5SRG/Vasco+da+Gama Journal - Awareness Outstretched on warm, grainy earth, freckles turn to pink turn to burn. Voices I don’t recognize come out of the waves, growing closer but I don’t peel my eyes from the dampened page of a novel. All at once, the smell of watery beer and sweat swallows up the salty Goan breeze. Unfamiliar hands grab my shoulders from behind. Damp, deep tissue massage, a chill down my spine… 1 2 3 4 5 seconds of terror. Words are missing, I can’t produce a sound. Intrusion on my flesh, now marked with fear and fingerprints. . Until it’s over. . Our eyes meet, into the distance he stumbles, looking back only to slur, “Sorry, I thought you were my friend.” http://rachelrose.space/journal/poetry-realizations monthly 0.5 2020-05-11 https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1589237841463-8XEMTXWFVH5J8Z6E0Q43/Kerala Journal - Realizations - Realizations Transformation is remembering I love the way this swimsuit hugs my waist cradling twenty six year old hips seizing the softness of a stomach that is spoiled. http://rachelrose.space/journal/fall-ings monthly 0.5 2019-01-22 https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1538621616880-U4AUKQ24R3BE1RB1VM6Y/IMG_8501.jpeg Journal - Fall-ings https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1538621086087-TFT9LCPMEUA9O794ADZQ/IMG_9298.jpeg Journal - Fall-ings https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1538621045889-FYKGWYMASRI9HP2ZVSIR/90B04ACD-81DD-4AAD-B8F9-CA1CD5B8446A.jpg Journal - Fall-ings https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1538621075473-JQQ0JN5QX67JZ2H8V4IW/IMG_9309.jpeg Journal - 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Sunday in Marcy Holmes - Sunday in Marcy Holmes The other day, the smell of fresh smoke from a distant pile of burning leaves danced with a gust of wind and met my lips, the pungent taste of autumn’s past lingering a while, until I'm transported to 19 years old on 8th Street, standing on a bed of soft orange and brown reminders that this feeling won’t last long. http://rachelrose.space/journal/june-gloom-pop monthly 0.5 2020-05-11 http://rachelrose.space/journal/europe monthly 0.5 2020-05-11 https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1523757306669-1SNSKGZNL51A863UGDH4/1DFAFC1B-218B-4582-87FE-B0BA511C6A25.jpg Journal - European New Year https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1523757335226-GIYQS75E6136NCFRWNEU/6E2016F0-2311-42B2-AAB5-7452939FCD1B.jpg Journal - European New Year https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1523757334224-6YQX2UWSAP96TBUO6ZBP/7C033C54-4C27-4A2D-98DD-90AC3E9DA9A3.jpg Journal - 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Summer's Over https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1506659587069-RCVZ3HFZHAUVEO9CGIVG/IMG_1489.jpg Journal - Summer's Over https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1506659592373-6NDI1PB6FLEH4KQXUAYW/IMG_8425+%281%29.jpg Journal - Summer's Over https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1506659614391-XJ3F92P66OMYIRZN64IN/IMG_8447.JPG Journal - Summer's Over https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1506659601348-R72KY7I8HM8RT9EJJLQM/IMG_9025+%281%29.JPG Journal - Summer's Over http://rachelrose.space/journal/haikus-in-july monthly 0.5 2019-01-20 https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1500011364508-NQ8O2WTDF3DMNDBUTHMV/image-asset.jpeg Journal - Haikus in July - 1 USDA who I'm a papaya enzyme Active culture you https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1500011537285-JXGLD2KFXOIYNNUKTC8G/IMG_8742.JPG Journal - Haikus in July - 2 Valencia, love Heath Ledger doppelgänger Thrift store buyer thrills https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1500011724166-9OCA25JOMXPSHCLOGUQY/IMG_8752.JPG Journal - Haikus in July - 3 Ethiopian Alamo square under me When I crave a view https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1500011868331-7GI55L02FHMKM5U4T6JW/image-asset.jpeg Journal - Haikus in July - 4 I'm free, I'm tea drunk New faces equals presence I'll unwrap this one https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1500012141289-QY77RTXFFM1ZXE9JNY6Q/image-asset.jpeg Journal - Haikus in July - 5 I'm cold standing here Why can't we just jump in yet? 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It Was All a Dream https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1496636432876-SHU2F0K5X56LRH8QS30K/IMG_7479.JPG Journal - It Was All a Dream http://rachelrose.space/journal/2016/12/10/tulum-holiday monthly 0.5 2019-01-20 https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1481514854004-PL9SD07LMUP6RJBBPX8O/FullSizeRender.jpg Journal - Tulum, Holiday https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1481514958094-8ZDQGRDAP2JTBZCAEKW5/FullSizeRender-4.jpg Journal - Tulum, Holiday https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1481514999810-MTXSWV52M6D5K49QO6XG/IMG_3573.JPG Journal - Tulum, Holiday https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1481520152472-IWUQ5LWJC6MNZW1XS4P9/mexicocity.jpg Journal - Tulum, Holiday https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1481518984362-JCK90422VZ5RVWOE5S0B/FullSizeRender-5.jpg Journal - Tulum, Holiday https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1481518840973-TIWTHXCJ5ME2K34R884P/t15.JPG Journal - Tulum, Holiday https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1481518828721-S6U63JZEA9DK93Z9M8VE/playa+del+carmen.JPG Journal - Tulum, Holiday https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1481518835755-TLK49NIVEL8QBMUELR7S/playa2.JPG Journal - Tulum, Holiday https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1481519728755-YCTBNPXH6OF4S5YWOVCA/t13.JPG Journal - Tulum, Holiday https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1482882706939-QME1R271I9DBYBIN006X/IMG_0006.jpg Journal - Tulum, Holiday https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1481519715236-N12XLY5PKPFVNUY71DI3/t11.JPG Journal - Tulum, Holiday https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1481519699344-316Z28QSYK5GRS8DSZ38/t9.JPG Journal - Tulum, Holiday https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1481519695690-ZRX04V9FPA3FATLPJG2R/tulum.JPG Journal - Tulum, Holiday https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1481519723257-VNA8LCQZZ7K9AOW68V71/t4.jpg Journal - Tulum, Holiday https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1482882474321-GN6TDBSZIZZT9E2PICYZ/IMG_4451.JPG Journal - Tulum, Holiday https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1481519737623-R3E8KGG471OY79JBZG5Q/t14.JPG Journal - Tulum, Holiday https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1482882864605-HZQZRSL5RBQDXPC66GWX/IMG_0102.JPG Journal - Tulum, Holiday https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1481519761604-KEAPS48GQDN90YDFI0S2/t18.JPG Journal - Tulum, Holiday https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1482882478330-R19RMHKT2LWOGDO7KQ5O/IMG_4450.JPG Journal - Tulum, Holiday https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1482882869992-MDV6AKYHY9IZLPVSTTZ0/IMG_0196.JPG Journal - Tulum, Holiday https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1482884079195-S3ENUD7WKOKLLLARIIYF/FullSizeRender+%284%29.jpg Journal - Tulum, Holiday https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1482883914021-5XAJCL6ZCBN718XG38I5/IMG_0113.JPG Journal - Tulum, Holiday https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1482884069946-A1E5NIRAQIC1NGKALIIS/FullSizeRender+%282%29.jpg Journal - Tulum, Holiday https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1482884077361-MWMSIGI9UJXEMQ2JFI5R/FullSizeRender+%283%29.jpg Journal - Tulum, Holiday https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1482884601009-9ZGN5ZPR0B5NTJYZWJ4D/IMG_3848.JPG Journal - Tulum, Holiday https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1482884615576-RN4B39KPFM7LYYJLU893/IMG_0182.JPG Journal - Tulum, Holiday http://rachelrose.space/journal/2016/11/13/san-diego-reunion monthly 0.5 2019-01-20 https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1479084417584-4OX9A46UI5RIXQNJIF5T/IMG_0003.jpg Journal - San Diego Reunion https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1479084854633-W97R8VRTBNOAKRAXJZBJ/IMG_0106.jpg Journal - San Diego Reunion https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1479085170491-QT2CZTHV1RM9PBWY3JD8/IMG_0013.jpg Journal - San Diego Reunion https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1479084235604-1VEE6OKGEDA72KTGCMG1/IMG_0126.jpg Journal - San Diego Reunion https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1479084257279-B9W649LE0Y40ZGXLHS39/IMG_0012.JPG Journal - San Diego Reunion https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1479084701990-BRJLL7SOJLHXECU2KUJ1/IMG_0156.jpg Journal - San Diego Reunion https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1479084596156-FYXGHRPQW8G8ONX28ALD/IMG_0140.jpg Journal - San Diego Reunion https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1479085301585-AVK0KVXECRE343UIM1BB/IMG_0016.jpg Journal - San Diego Reunion https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1479085112639-6PORAOJJP560BYHR8FC5/IMG_0004.jpg Journal - San Diego Reunion http://rachelrose.space/journal/2020/5/11/homewood-mountain-lake-tahoe monthly 0.5 2020-05-12 http://rachelrose.space/journal/category/Travel monthly 0.5 http://rachelrose.space/journal/category/Music monthly 0.5 http://rachelrose.space/journal/category/Poetry monthly 0.5 http://rachelrose.space/journal/category/Seasonal monthly 0.5 http://rachelrose.space/journal/category/Seasons monthly 0.5 http://rachelrose.space/journal/tag/india monthly 0.5 http://rachelrose.space/journal/tag/poetry monthly 0.5 http://rachelrose.space/my-work daily 1.0 2025-10-29 https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1589236641422-E6B7V0KZOEXVOFWHPNH6/Screen%2BShot%2B2016-11-03%2Bat%2B10.13.16%2BPM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1642883827292-5SX6P5FBB77K4FA16V37/haus.sitter_70916407_2993687913992596_4865414822958373878_n.jpg My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1642885787775-R6YU1CE2ZIQ293DNX8EI/Screen+Shot+2022-01-22+at+4.04.38+PM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1642888881194-W4BVMYWVKXL2XQEULQD9/Screen+Shot+2022-01-22+at+4.35.44+PM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1643298691908-226B9S5UUYNAF38355ZC/SumoCitrus-webpage+header.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1643314878919-SZ9F9NQG3FPXIX9HAQK7/Screen+Shot+2022-01-27+at+3.19.46+PM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1643401199883-MYF4TPSMDCW7R2T6Q5I5/REBBL_Family_V1.jpg My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1643992641451-YY6DUE8Z49ZCXQG4Q8PV/retail+edu+mock+-+carousel+4.jpg My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1654722688018-O9CGR3F4IL6NKQ9TNIIX/1_.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1673825198985-52U5MZE2GG5HLH9AK2ZB/Screen+Shot+2023-01-15+at+6.26.35+PM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1673827208567-ZUAVM27W5D4Q7GQQXP30/Screen+Shot+2023-01-15+at+6.57.02+PM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1690302930100-55ZF69V5NNQEPM2TZJZF/MacBook+Pro.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1690303376496-HMSDB9L2ADKVBBMWMX2F/MacBook+Pro.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1690303555226-9IE3NQ1U7NYVGTG7YRUB/MacBook+Pro.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1690303704401-QZOZK8VOM9V4TT3TJZ27/MacBook+Pro.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1691765314223-RI8AN4ZCS25K3BOSDTCM/Full+set.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1704227806896-6GYH9IIUKNWDNFQSO1ML/News-Logo.jpg My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1704316101319-OJKCT3P6VGB7TOZUG9BR/BK+Delhi+Desktop.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1704816629711-XFEBBQ2TM70779MGQZ1F/Mobile+Frames.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1737740275163-5PM82TZVPEL0G36F7POK/Book_Meyer1.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/9a35607c-735b-4f42-acda-c148deb6dd0b/WOBProjectOvervie.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1478237517372-X6IVJQJDT017YPZ6UG1G/Screen+Shot+2016-11-03+at+10.13.02+PM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1478237501941-BC7V8U0LJG7D2IQK59XD/Screen+Shot+2016-11-03+at+10.12.33+PM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1478237521015-P0AFUFP212IBBZWZK4ZJ/Screen+Shot+2016-11-03+at+10.13.09+PM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1478237542906-WAODJZLDZ5W1QPZZDAO7/Screen+Shot+2016-11-03+at+10.13.16+PM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1478237537255-5VLMKH9GCAWLTN9PCSMW/Screen+Shot+2016-11-03+at+10.13.22+PM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/2cb367de-18e6-402b-a55a-e48398cde85f/914015_10151573437368713_1516248652_o.jpg My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1564549292576-DL8IE74NSFOIMTGLKBBJ/FullSizeRender-1.jpeg My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1554663167182-I7HOBADE00U2QOFAGAWL/DSCF2079.jpg My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1554663171778-KGVAZYZFFFQIWC7S6KSG/80FBDCBA-B843-4A6A-9C88-DF537AF875F5.jpg My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1554663202891-HBVTB4D1BNJZ55GCZEYT/IMG_0193.jpg My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1554663309526-BCSZ45R7MZX4FI6VGXOG/IMG_9298.jpg My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1554663194083-ISPEB4LNXX6VJ6313317/DSCF2367.jpg My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1554663211328-HHKLEK7M6LF3TD6VZS3W/IMG_0984.jpg My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1554663186938-XJEIAPAP7ZQQIPIVAS1V/DSCF2159.jpg My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/dab5f9ff-fe74-436e-b9fd-129a1252d7cd/64480025.JPG My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1554666645744-I9LAXPQAPJC7VA237BRH/12265867_10153746899723713_5461315692609378474_o.jpg My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1554666660637-IZO6A2GNW4HKGK04JUEM/IMG_1895.jpg My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1554666663515-DDEELKKG95QF9JRM1CLR/IMG_3353.jpg My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1554666737038-8H623VF6WI5P2M10J89N/IMG_1036.jpg My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1643403101931-5S38T466KI2D0E3Z37KZ/rebbl_26156996_2091168874503433_8338866347362484224_n.jpg My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1643403106719-VFSOBXJN3V3L651BYK1Q/rebbl_25022812_332527160488287_7626406898740232192_n.jpg My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/2c319957-c949-44f8-b037-d77b8ee3eedd/10007382_10152324386498713_1370514243_o.jpg My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/03843292-2ce0-42ea-aa08-03f51f3e79c0/ImpactReport.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/13b8884d-fdee-4a9b-9137-e6997998f739/haus.sitter_70916407_2993687913992596_4865414822958373878_n.jpg My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/2346b1ae-f6d1-4ef7-95f7-455f0b1de6a8/haus.sitter_67642022_1494186844090011_3681964708484467772_n.jpg My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/4d827fb8-d57f-4f2c-af2a-09403d399920/haus.sitter_70129460_190051015351583_3864794747321589758_n.jpg My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1d9cbc53-63bb-4dc4-afba-d56d6cb88e4c/haus.sitter_69039800_828628174205581_7877554040055373541_n.jpg My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/b88a0c55-f9d5-4b45-b26f-7260de6aa56a/Screen+Shot+2022-01-22+at+4.37.29+PM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/3d6fcdcb-8cb3-493e-82cc-75f08313673c/Screen+Shot+2022-01-22+at+4.45.50+PM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/bacb6bf2-8670-4354-9336-b41d152e049a/Screen+Shot+2022-01-22+at+4.37.42+PM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/39c732be-5d87-4555-8255-e1e648eeaf64/Screen+Shot+2022-01-22+at+4.46.22+PM.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/2ef48453-f989-457b-828e-1bc00e1a17e1/Screen+Shot+2022-01-22+at+4.35.44+PM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/46e65923-b4ff-4b58-a34e-dc16d2c88ff1/Screen+Shot+2022-01-22+at+4.36.47+PM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/00b0ae47-f31a-4e00-84b0-d29a4bd51f69/columbinevineyards_241126494_591237301905657_5314618911056208295_n.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/0daa9e6a-9836-4f61-99f7-684c479cfdef/Screen+Shot+2022-01-25+at+4.30.26+PM.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/44ea3532-3fd4-4398-a37e-bb8d272de4d6/Screen+Shot+2022-01-25+at+4.30.41+PM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/6c198b15-9d9d-4c56-b73c-ff74568fdfe2/screencapture-columbinevineyards-sustainability-2022-01-25-16_31_04-edit.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1643211756664-C64992XZNCZ85NA9R0FB/columbinevineyards_241126494_591237301905657_5314618911056208295_n.jpg My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1643212143338-WCM8U2VZY0RWR2UDX5V9/Screen+Shot+2022-01-26+at+10.43.24+AM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1643212124608-D3HQWOKARVVBOUMRTVM8/columbinevineyards_246619958_136840332015571_1054249183331588680_n+%281%29.jpg My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/dc44c58c-5e6d-405d-9ee1-16206140c875/image-asset.png My Work - Firestone Brand Language & Web Experience The opportunity…With a thriving frozen fruit business of over 100 years and a desire to modernize their brand, Firestone was ready to reimagine their company’s messaging and website experience, while maintaining the integrity of their heritage story. My role…I supported with category landscape research, cultural insights, strategy, and crafting the updated brand language. I extended this new brand language across all pages of the website. The outcome…Our updated brand language came to life in a modern, elevated, fruit-forward web experience that tells Firestone’s compelling story. From showcasing the company’s quality fruit offerings, to their vertically integrated operation, to a relentless commitment to sustainability, the site pays homage to their roots as a family operation with pride for its Pacific Northwest roots. I worked with Superior Branding Co. on this project. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/e0674d2d-951c-4b12-9bff-06d372385e29/image-asset.jpeg My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/7da2ce45-191a-4b28-a8e2-2dd4017fafbc/screencapture-firestonepacificfoods-our-products-2022-01-26-15_12_42-edit.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/3f66a1c4-3f8e-41e1-a075-4901d04472ec/screencapture-firestonepacificfoods-our-approach-2022-01-25-15_49_35.jpg My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/3c22ac03-3106-48dc-a27f-ad7f2004bb29/image-asset.png My Work - Sumo Citrus Campaign: A Healthy Obsession The opportunity…. With rapidly growing distribution underway, and a passionate (obsessive) fanbase already in place, Sumo Citrus was primed for an integrated digital and out-of-home campaign that would expand its brand love and awareness, while also nurturing the core millennial audience. My role…I supported across the entire campaign lifecycle of “A Healthy Obsession” with category landscape research, cultural insights, strategy, messaging development, production, partnership activation, influencer programming, and social content. The outcome…Our campaign reached 1.16 billion impressions from ad placements across Hulu, YouTube, Spotify, and other digital channels; out-of-home activations like billboards and Volta charging stations; and print and media partnerships with Bon Appétit, LA Times, The New Yorker, HypeBeast, and MindBodyGreen. Even CNN had something to say! I worked with Superior Branding Co. on this project. (More in their case study below!) https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1643312427911-YCPWHMF7NZ5YLC8OPJYN/sumocitrus_178139943_289375469473798_3709241644028491489_n.jpg My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1643312330237-FD69KEBURDBW85H9RPIA/SumoCitrus-OOH.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1643312330144-KIFK6R4Y3XIOTLTC1664/SumoCitrus-Pubs.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1643312429462-KPB13YLJ16R1QLYLCDQI/sumocitrus_188217232_290082719447577_4699744290900934061_n.jpg My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/5ee3ea1c-ee08-42a2-8a56-320979e2a45e/image-asset.jpeg My Work - The Sumo story takes a new artistic format Check out this custom manga created in our partnership with HypeBeast and artist Chris Metzner, celebrating the unique heritage story of this one-of-a-kind mandarin hybrid from Japan. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/e3a00b56-3b7f-439a-910d-28d16f6cae60/careers-1.jpg My Work - REBBL Brand Development My passion for design and brand building took many forms at REBBL, where I helped lead everything creative. I supported with writing and design on social and web campaigns, packaging development, print collateral, out-of-home advertising, content creation, sales and retail materials, videos — you name it. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1643384777602-DOIJ630QNV1N5LB6X5IS/REBBL_Family_V1.jpg My Work - On-pack language crafting https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1643387916740-07TJI4ZALZGLSJMMIR66/screencapture-rebbl-co-blog-botanicalrevolutionforgood-2022-01-28-11_36_23-edit.jpg My Work - Blog and social content development https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1643384868315-7RQFJ4305ONHWZB47IB1/Screen+Shot+2022-01-28+at+10.47.13+AM.png My Work - Product positioning, RTBs, and functionality claims https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1643388285730-Z3NI9MN2L8DLJJD16C04/screencapture-rebbl-co-Rejuvenation-2022-01-28-11_42_40-edit.png My Work - Campaign architecture and messaging development https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1643386810755-J2LHF564US27B72L5X9J/Screen%2BShot%2B2022-01-22%2Bat%2B4.37.29%2BPM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1643386819753-3NV2QN4GIJAJOW5BAT03/Screen%2BShot%2B2022-01-22%2Bat%2B4.35.44%2BPM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1643389324584-63H6Z8QHAPVNW3AYWDVG/Screen%252BShot%252B2022-01-28%252Bat%252B11.58.59%252BAM.jpg My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1643389278156-4ZFPD3TW1D1TX8QB5Y9A/Screen%2BShot%2B2022-01-28%2Bat%2B11.58.14%2BAM.jpg My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1643386807895-R1WPR3ZV2M18FJO3KU2F/Screen%2BShot%2B2022-01-22%2Bat%2B4.06.03%2BPM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/5c48857c-b8cd-493f-897b-bae7caf81bcf/MacBook+Pro.png My Work - Phillips Industries Brand Language & Website The opportunity…For over 100 years, Phillips Industries, the legacy manufacturer of long-haul trucking parts, has led the industry forward. It came time for an updated brand strategy and website experience to reflect this unparalleled commitment to quality, service, and innovation. My role…I supported with category landscape research and insights, brand strategy, and copy development for the new brand language. I also developed copy for the Technologies modules on the website. The outcome…Phillips' new brand language reflects their legacy of over 100 years alongside their commitment to moving into the future with utmost quality and service to customers. This came to life through a contemporary website experience with elevated visuals, a simplified user experience, and rich company storytelling. Read more about it here. I worked with Superior Branding Co. on this project. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/f171f26e-5702-4c1f-ad98-06d641002c85/Screen+Shot+2022-02-04+at+9.49.30+AM.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/7c3b79ce-dab5-4445-9032-23e6b071721a/Screen+Shot+2022-02-04+at+9.49.39+AM.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/46462b7f-9e7f-4ec8-afa5-8c6b30fdeba3/Screen+Shot+2022-02-04+at+8.59.21+AM.jpg My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/7f53c803-312f-402f-beb0-472ed427fbec/Screen+Shot+2022-02-04+at+9.00.24+AM.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1cfb6ea6-f923-4b26-bccc-1a4f8b7ae857/Screen+Shot+2022-02-04+at+9.01.29+AM.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/41ac4edf-bb8f-4112-bdfd-537e0e1b2a6d/retail+edu+mock.jpg My Work - Retail Education App The opportunity…Every season when Sumo Citrus returns to stores, there’s a huge opportunity to educate retailers on the special fruit, empowering them to sell more. With growing distribution and an expanding consumer base, we would need an elevated, dynamic, highly engaging experience to reach more produce managers and build excitement. My role…I helped architect this platform from conception through execution. In collaboration with my team at Superior Branding Co., I helped with wireframes, design strategy, and content design for all of the educational videos and quizzes. The outcome…In the platform’s debut season, we reached thousands of produce managers across the country, and nearly 800 of the participants completed the full educational series of video and quiz modules, supporting the biggest season of Sumo Citrus yet. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/f908bd5b-2f7d-479a-89fc-259f9b0d2e31/Screen+Shot+2022-02-04+at+10.47.52+AM.png My Work - Desktop and mobile friendly education We developed a dynamic platform to host all of the product resources produce managers would need to sell more Sumo Citrus. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1643991504565-ETLKSXCM8BUFTSUFA0VW/retail+edu+mock+-+carousel1.jpg My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1643991504565-C3XAK9T27CGCVFONYWDG/retail+edu+mock+-+carousel2.jpg My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1643991615982-LEN07MULQ38T6HDIJFJV/retail+edu+mock...carousel3.jpg My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1643991814044-LH6XJ8M0LQOTR5S3LDI3/retail+edu+mock+-+carousel+4.jpg My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/0a0ea17b-6a24-47a3-8a0d-64b0b2979f48/Screen+Shot+2022-02-04+at+10.54.38+AM.png My Work - Incentivized product education for retailers Participants would be entered for prizes and branded swag if they completed all three education modules. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1654722139849-MBN6E5PU6X5BTQ41DHDV/1_.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1654722139958-7U6660TELGIJ0FY0W7VM/2_.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1654722142289-S0TX4OFK9V63TF4I1100/3_.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1654722142257-MSGFX30I438MC45XP7Y0/4_.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1654722144184-7PSGDZNZVWB4P9OEJFH3/6_.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1654722145040-BR9FP02PFAHGUZ6MGFS1/7_.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1654722146690-ZMITWFNQE500J49ZIYMN/8_.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1654722147700-TVU4B1W5G82RTD7E1TQF/9_.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1654722148820-O83ZZ63AR8H1IU5JBNYK/10_.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1654717348789-V14V1FH4O5UPRVOT8SPI/1_.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1654717348744-EN7FPLIR9936TVER3C0A/2_.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1654717349880-PZ23FLB6G87SRIC2N6NB/3_.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1654717350026-6KH6XESKYRBVHFR8APF2/4_.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1654717350574-18RKC16C0ODS39BRUA71/5_.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1654717351400-TOM3KHO8GI1GI4JY4ZSA/6_.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/772e40de-82c1-41fd-9036-a84c8d312d22/Full+set.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1671637749098-XX3O7PS5NMCRLHE8WBE1/Screen+Shot+2022-12-21+at+10.45.47+AM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1671637784788-NVSN0JUW461VBK4UIWGA/Screen+Shot+2022-12-21+at+10.49.36+AM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/b84336cb-3c68-4f63-9863-f7d49163316f/Bike+competitors.png My Work - Make it stand out As part of our competitive audit, I evaluated three cycling brands’ products to help reveal a white space. I discovered an opportunity to make the bike shopping experience more smooth, simple, and personable. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1671287484201-SK1SMF3LD5AJ5O6PEB8H/Andrew.jpg My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1687186859479-A2USJ3CJAY850FOK1J9L/Persona+2+_+Kelly.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1671397701573-26Y2883TFRPU6W7BPYEF/Screen+Shot+2022-12-18+at+4.00.47+PM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1671638381361-JOB550WNCU31V8KV4V1O/Screen+Shot+2022-12-21+at+10.59.17+AM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/27f2522f-b014-4b5e-adf3-d23ed2039dfc/IMG_7936.png My Work - Crazy Eights Once I had a clear idea of our problem statement, I did a crazy eights exercise to sketch out a lot of ideas quickly. The goal here is to move quickly through eight sketches that provide a range of ideas for possible solutions. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/847e911d-1b73-4661-94cd-73da7cb1adb4/Screen+Shot+2023-01-15+at+6.08.06+PM.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1671639350416-AW99I1VY7YLXMIV5SEEW/IMG_7370.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1671639350110-880DBQRAM5CJUP65ZIS7/product+reco+2.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1671639351935-D74YQ7PDYXW6BVJYACO9/IMG_7362.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1671639534571-ZPVTTIM2BPLOWHQEEPWV/product+listing.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1671639532544-OBS6D6KVN1IPI3OWNO03/product+listing+2.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1671639537588-F2SD460J0OIAA1C6LXJO/refined+product+listing.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/44243461-8f47-452c-8993-c0a2edb0b4b1/Wireframe+Snapsho.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/5efc3c1b-7bfb-4130-af93-4df8d4d2f792/Lo-Fi+Prototype+-+1%3A13.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1688407054203-UF09LXE6BZMGZB14PWZO/Screen+Shot+2023-07-03+at+1.42.58+PM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1688407118914-XXZVBMK8NEKJ21FPDIFQ/Screen+Shot+2023-07-03+at+1.57.50+PM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1688407124447-WGBNV422REPND5QJLJUZ/Screen+Shot+2023-07-03+at+1.57.57+PM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1688407124422-PJHYRY94O3M7427DKQHA/Screen+Shot+2023-07-03+at+1.58.03+PM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1688407130463-137853EX8FX7I6QI0GFZ/Screen+Shot+2023-07-03+at+1.58.09+PM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1688407130465-1ZB16S81GCNZNED1Y51N/Screen+Shot+2023-07-03+at+1.58.16+PM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1691764179528-0XDCA3DJ0BQJNOZEC3AJ/Screen+Shot+2023-08-11+at+10.28.46+AM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1691764180192-W4FYMBQ8XD1P3QNEF59O/Screen+Shot+2023-08-11+at+10.29.11+AM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1691707987676-60PHJ5B1RP6X07QGIOOF/Screen+Shot+2023-08-10+at+6.51.49+PM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1691692245182-4UTE9CGRBA6PDIKABS1F/Screen+Shot+2023-08-10+at+2.22.49+PM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1691708005964-1H1RGK18YYCULSKVSV22/Screen+Shot+2023-08-10+at+6.51.57+PM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1691692243054-PHJ6SBUQ6NUSP45GJQ0B/Screen+Shot+2023-08-10+at+2.28.52+PM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1691708028278-7703SGDAIN74RPJTWV57/Screen+Shot+2023-08-10+at+6.52.05+PM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1691694083844-H6XQ5RFJVLMU94ROIUI4/Screen+Shot+2023-08-10+at+3.00.57+PM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/edd6cb82-ebc1-4f12-bab2-0871e8bd4808/Screen+Shot+2023-01-15+at+6.57.02+PM.png My Work - Lil’Gourmets Landing Page Design The opportunity…Lil’Gourmets is a mission driven baby food company out to disrupt their category with organic, irresistible meals for little ones. After rebranding and launching new packaging, it was time for us to create a landing page that would celebrate their playful, exploratory visual identity in a dynamic, informative, accessible and elevated website experience. My role…I led creative direction, content design, and visual design for this web page experience. The outcome…This webpage debuted in December 2022 with the goal of converting consumers in the online shop. Stay tuned for performance results! I partnered with Daybreak on this project. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/6830dfd2-fb56-45bf-86c5-b9d24d2d89ae/Lifestyle.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/ebef1a6a-52b9-4db4-96d0-98b892d42c2a/Clients+Reel.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/d9abac54-b2aa-4c67-8c4b-f1aa1d27d979/3000x772_UpdatedHeader.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/bf79d93e-ec6f-4981-a570-66872ed82849/3000x800_AboutUs.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/edb6afd6-8c48-455d-b3f9-15111ffada45/3000x1500_Storefront_Header-1.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1704314059235-KQ1XNN7QTP8FXQAFK2KL/1500x750_Carousel1.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1704314059186-GWFT3E988U8AKIP8J6M6/1500x750_Carousel2.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1704314060464-LE55XCYAR2XAUKY3WL8S/1500x750_Carousel3.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1704314060631-D7Y87X7VG27PK3XKI71W/1500x750_Carousel4.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1704314061516-BIHY1V9LSF7GTPESYE55/1500x750_Carousel5.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/58554988-98de-4015-8471-d869f6c7b07a/3000x800_About+Us.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1704314589045-GXV064G085WC13JYEPVE/BrooklynDelhi_PDPs_TomotoAchaar_003.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1704314589530-7RYLT472K0ZQFBZIMWM0/BrooklynDelhi_PDPs_TomatoAchaar_004.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1704314590484-4M9A7WSIUG8HO10YF9G2/BrooklynDelhi_PDPs_TomatoAchaar_005.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1704314591050-VNZ515E47KOZJZ80BVP7/BrooklynDelhi_PDPs_TomatoAchaar_006.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1704314592701-88JOE0EXXLDG2Q2LZTWS/BrooklynDelhi_PDPs_TomatoAchaar_007.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1704314593065-4LZREYFWJMZHUTJTZJJE/BrooklynDelhi_PDPs_TomatoAchaar_008.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/eda49893-a201-4f09-abe9-cca65389a2df/970x600_WhatPeopleAreSaying_Achaar.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/3a06497b-b3c7-4938-9562-4c7584f9654e/970x600_Recipe_TomatoAchaar.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/a0396db9-83da-43cc-9733-a9070a8b020c/3200x400+-+IC+Desktop.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/a27af7a8-f922-440f-85dc-25eece3e67c3/Lifestyle+-+small.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/4cfc70f6-9935-4c84-b56e-4e1aeeb93c03/Artboard+8.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/2b3e387f-ee58-474b-98a7-7b965a56d64a/Artboard+3.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/2701198a-834f-4a02-8ce2-893fad7cbd47/Artboard+6-Mobile.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1de464c9-dd2b-4013-878f-fbc8390aba4f/3200x800_Mobile1_Brand.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/401338d4-a8bf-4406-97c5-249d6075ff98/3200x800+Mobile+-+Header2.jpg My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/5a983f62-014b-409f-8555-6ac7b1ff3b75/3200x800+Desktop+-+Butters.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/91541fa9-703a-4237-bffb-22398a6a103c/3200x800+Desktop+-+Portfolio+2.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/6989b12f-f03c-4d4b-8f45-9c01ab385e26/3200x800+Desktop+-+Mozzarella.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/84047ce3-eea1-4b19-aead-87c2874b1de4/3200x800+Mobile+-+Header+copy.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/d555515d-a09e-442d-a117-1e6f2babdbe6/780x975+Mobile+-+Lifestyle.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/4baa6bf1-eb7a-4c64-b836-c70e588e0360/3200x400+Desktop+5.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/7eaac1a2-a9d9-4574-a2ec-d2fd7cd7681a/3200x800+-+Mobile+Banner+4.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/f83f797c-5e57-4b9a-8bef-54a002f958ac/3200x400+Desktop+2.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1cc7546d-589a-40a2-ba0d-4e795e836613/1940x1200_Intro.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/afd4b354-3434-4cd9-8463-08d42378e2c5/02_HowToUse.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/321e6987-97a5-4f40-a64a-85133be0a361/04_WhatIsIt-2+%281%29.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/a6a7948c-a612-4a0d-9177-f24aafced012/05_Plants-2+%281%29.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/0a0ab928-07d6-4a85-914f-2e5129c60340/03_RTBs.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/48378ee6-0e75-4670-bde8-4a334026f188/06_Ingredients.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/fde958fb-1f2c-4efd-84bf-883de4104f2f/300x300_RTBs2.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/2d50d379-bdf6-457f-b852-647ff5f00665/08_Founder.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/0ee11716-35e5-460d-a852-73a72ac86c9a/300x300_RTBs.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/9b27bf62-d350-47c6-b8ad-c599dd64b394/HEADER---MOBILE.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/ee24ca02-4a4a-48be-a39a-90a592267ad0/Desktop---Nice-to-Meet-You.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/cbcf4be7-117c-40fb-97a0-268183613a9c/1600x900_Shoppable_Family+2.jpg My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/3b3afb9e-b3e1-4446-aa8b-4168829fd2c6/Flavors---Desktop.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/7dea47fa-4f9d-4a60-bae4-56ca94cd556f/MB_INSTACART_AD_CPG_Family_Version_3200x800.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/11170419-a013-4ae0-af83-6a5c618cf7e5/Ice-cream.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/7e4d61ba-6c51-4a28-9d5f-1027874f9654/1242x300px_Mobile_NoCTA.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/ebc724f0-6453-417c-931e-16f8e0310547/Desktop---Tosi.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/2b11212b-7db6-45a2-9982-2097e81970bb/Brandefy+App.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1697997462869-LQM3G2FQJYBCB3AD27ZN/Brandefy_PDPs_VitC_002.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1697997479861-WAJX19Q97US0XDHTMT2L/Brandefy_PDPs_Superfood+Cleanser_003.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1697997468475-W3VJM198PVYSLYITR2CG/Brandefy_PDPs_VitC_008.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1697997472168-0IOLKAJLM51HH6M9VO3O/Brandefy_PDPs_DailyTriple_002.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1697997468946-TI941PNXAQFGZ65DXMD7/Brandefy_PDPs_VitC_006.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1697997464638-IYW0NLQ4LIWR7SOVKSGL/Brandefy_PDPs_VitC_004.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1697997467445-IEW383X4Y3HF9ADXSO7E/Brandefy_PDPs_VitC_007.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1697997465426-4AXCIH5H4LXIXBGSWE1N/Brandefy_PDPs_VitC_005.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/9e487f90-1c75-492e-8d78-fef8946d4599/MacBook+Pro.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/f48fcd23-640f-44c3-a556-73b8673f0a87/sparklingbotanicals_306321349_455064760003220_5340023361024545270_n+1.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/06b6bc55-187a-483c-8f3c-2083f079c45d/sparkling-botanicals-home-blocks1+1+%281%29.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1688652975248-BOKNUU2YB9271H8CXC22/Screen+Shot+2023-07-06+at+10.13.28+AM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1688652977829-C4TMXK6GBZSK636ZKKUM/Screen+Shot+2023-07-06+at+10.13.33+AM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1688652980085-Q35MU4GMI172JFIURI07/Screen+Shot+2023-07-06+at+10.13.37+AM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1688653063750-0099MZCBUG4JXHQLOU3O/Screen+Shot+2023-07-06+at+10.17.28+AM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1688653067594-S6HYASOWYIB5G3SDY4M2/Screen+Shot+2023-07-06+at+10.17.32+AM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1688653070798-G31L07SN5P5QPAP5QZ5R/Screen+Shot+2023-07-06+at+10.17.36+AM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/b790d2d2-a894-4824-abff-ef951b2940ea/Competitors.png My Work - Make it stand out As part of our competitive audit, we evaluated competitive products to better understand the landscape and themes in the D2C space. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/fd3276f9-1aa6-40fd-8ad4-6b0e2e62f853/Screen+Shot+2023-07-06+at+2.35.17+PM.jpg My Work - Information Architecture After collecting and synthesizing core insights about our audience, we moved into a content ideation exercise. I led us through an idea-generation sprint, and then we ranked the modules as if they were on the landing page, to help us get a sense of information architecture. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1690295317215-S8E2JULSW2BIJRNMRQ4J/Screen+Shot+2023-07-25+at+10.22.11+AM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1690295316853-JHV578UF7AL3RQW86ACQ/Screen+Shot+2023-07-25+at+10.22.28+AM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1690295318032-MQ1T8LFWQR50RLY67GUX/Screen+Shot+2023-07-25+at+10.22.39+AM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1690296936384-R5TL27MN2H22M7JFKQHN/Screen+Shot+2023-07-25+at+10.40.25+AM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1690296936382-UF8AG8M7DHCZHGP63F8P/Screen+Shot+2023-07-25+at+10.40.35+AM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1690296937115-URYGZTFEA9FUJARMJO2W/Screen+Shot+2023-07-25+at+10.40.51+AM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1690300850813-102BCMMUEZH73H29C06U/Screen+Shot+2023-07-25+at+11.49.59+AM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1690300850743-FV1O436C8K9VSDFTH5Y2/Screen+Shot+2023-07-25+at+11.50.11+AM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1690300851651-AN6QR93JZV5L4ZKNJ5WE/Screen+Shot+2023-07-25+at+11.50.05+AM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1690301793334-TEI0KE0V90QH6J6PUK3A/Final_1.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1690301794697-YF447PR7DRHT2JP96HJB/Final_3.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1690301793215-GMQG883WLAXBTRSQ163N/FInal_2.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1690301794177-MCTVAQLEBFXZ6KLSB8B9/Final_4.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/7762be4b-6651-414f-91be-cf2e27b183e5/Homepage.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1704293886635-R2IB6K9O8UNV4QUO1V25/Stakeholder+Interview.png My Work - Empathy Maps We conducted an empathy mapping exercise to better understand our various user types, and their motivations, desires, and pain points (from the perspective of key stakeholders). https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1704293994556-10DL9XEE5WU8POJ58R9N/Stakeholder+Interview_George.png My Work - Prioritization Exercise We facilitated a prioritization exercise with stakeholders to establish our goals, pain points, and success metrics for the project. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1704294143314-KFHOP90WRYZ0TZG6D7F5/Empathy+Map.png My Work - Uncovering insights to guide our solutioning Empathy maps helped us to unveil the needs and pain points of each of our different user types (fleets, OEM, aftermarket, and prospective employees). https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/bace6502-9217-4fc5-bee3-ab1b182c6e9b/Frame+1.png My Work - Business Goals + User Needs = Optimum Website Solution https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1704296006558-WP2LS4Q84QW26MYLWMG5/C8843BAD-79D8-4A84-947D-165B165ECCB6_1_105_c+%281%29.jpeg My Work - Exploring content ideas with stakeholders Using paper “wireframes” and content block cut-outs, we collected and organized content ideas for key pages of the website. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1704296063211-XES09FGBX9EXPKBTZJ5S/IMG_7862+%281%29.jpeg My Work - Exploring content ideas with stakeholders Using paper “wireframes” and content block cut-outs, we collected and organized content ideas for key pages of the website. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1704296030430-PSCXR9UWXJ3KDT7IQUZF/IMG_7880+%281%29.jpeg My Work - Site structure discussions with stakeholders We evaluated two different site structures and had discussion about which approach would better serve our overarching goals. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1704296097671-4ST9WRY14TOMAM70PYD4/IMG_6651+%281%29.png My Work - Site structure discussion with stakeholders We evaluated two different site structures and had discussion about which approach would better serve our overarching goals. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1704296558500-P8MX0X42C6LE19A0ASU9/content+prioritization+exercise.png My Work - Exploring page hierarchy Using a quantified ranking process, we evaluated which information hierarchy was the most popular on key page types, based on the feedback provided by stakeholders. Then, we optimized the page structure for a compelling narrative throughout the experience to align with the overarching brand strategy. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1704296565085-12EBLG869K6DHA3H2DZR/Sitemap_03.png My Work - Site structure discussion with stakeholders We evaluated two different site structures and had discussion about which approach would better serve our overarching goals. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/b84336cb-3c68-4f63-9863-f7d49163316f/Bike+competitors.png My Work - Make it stand out As part of our competitive audit, I evaluated three cycling brands’ products to help reveal a white space. I discovered an opportunity to make the bike shopping experience more smooth, simple, and personable. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1691764179528-0XDCA3DJ0BQJNOZEC3AJ/Screen+Shot+2023-08-11+at+10.28.46+AM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1691764180192-W4FYMBQ8XD1P3QNEF59O/Screen+Shot+2023-08-11+at+10.29.11+AM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/81eb1d54-a9a1-4243-9afe-01ec141abb9c/Mobile+Frames.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/196d1fae-647f-4727-a1b5-c0cd6f1d74a9/1080x1080_SocialAds_1.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1704735811799-HJ90C6XXWI6PLJUDENWO/Screen+Shot+2024-01-08+at+12.40.37+PM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1704736312152-N7ZLEZDB1UOPXQAYS0HA/Screen+Shot+2024-01-08+at+12.51.22+PM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/502729ec-f736-49cd-98fb-04c8c0a9ad63/1080x1080_SocialAds_2.png My Work - As a busy, on the go mom, I need an easy, convenient way to keep my produce fresh, so that I can support my family making healthier choices. Our user statement synthesizes what we learned, and acts as a guide towards our design and experience solution. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/6a85ac78-a1de-4b35-afdd-415ed30cbc03/CompetitorsAudit.png My Work - Competitive Audit Before ideation, we evaluated competitors and other players in the space to draw inspiration for our solution and learn what was working well in the category. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1704751206282-QXTA2AUISHQ6O35D8MJA/Screen+Shot+2024-01-08+at+4.58.39+PM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1704751206309-TIN2WEAT6ED1CZ1Z0XRI/Screen+Shot+2024-01-08+at+4.58.54+PM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1704751206929-KKDF2JEDT9GEHZMKIDDS/Screen+Shot+2024-01-08+at+4.59.08+PM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1704751206974-WUUF7WIA9GMUMU8B2CHD/Screen+Shot+2024-01-08+at+4.59.17+PM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1704811332531-S4TWZSAAWK0KC0HHSVNU/Screen+Shot+2024-01-09+at+9.41.43+AM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1704811332531-FF79CMDFQQPS8XTR9A31/Screen+Shot+2024-01-09+at+9.41.36+AM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1704811333270-IXHZ4MEJD6WKZHHN71QE/Screen+Shot+2024-01-09+at+9.41.25+AM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1704811333337-RRQOS4AS6VDSG2JA7NET/Screen+Shot+2024-01-09+at+9.41.06+AM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/fd31e244-610d-4bb3-8bfb-22c27922a24f/HFC_Feature3.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/f4f9ada0-dcd6-4426-896b-aacfcd871cd2/HFC_Feature4.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/081b89ba-5ef3-4d20-bc37-535ea85e5923/Mobile+Frames.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/58c4d834-1d66-40b3-a399-d3f02bce3374/HFC_Feature1.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1704816813722-BQXFWK9FJBXWO8SSQRW2/Screen+Shot+2024-01-09+at+10.55.51+AM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1704816817028-EP4VJ5XBJRIB8LC731MR/Screen+Shot+2024-01-09+at+10.56.37+AM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/ba12c781-59d9-4112-8b2b-a9e4bb02cee7/Cookware_Beauty.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/41265fed-c464-4916-9379-9b60257f6df5/Book_Meyer2.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/3819d905-63eb-40cf-be8e-e3b53207b4ad/Screenshot+2025-01-24+at+10.16.28%E2%80%AFAM.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/4d6b6b13-74c1-4b6f-bdcc-e2ce35ce9b02/Screenshot+2025-01-24+at+10.23.29%E2%80%AFAM.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/51c22cb9-f6c7-4f0e-8066-c0a5ca978abe/Screenshot+2025-01-24+at+10.16.12%E2%80%AFAM.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1737143160098-545OQZL2IF6MYCFNUYQ2/3W1A6171_websize+%281%29.jpg My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1737143222915-E8W6TGTT9RBIGLB4LP38/Copy+of+073A8847+%282%29.jpg My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1737734973033-URCH2063S0MWQZO1J5M8/3W1A5471_websize.jpg My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1737143330435-7FV9JUSYLTZ0UT2U2KT2/Feast_overhead.jpg My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1737143161177-OLG322NM69T8FYTDRYE7/3W1A6022_websize+%281%29.jpg My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1737143366632-IK9OWDCTRVQK9MRHH30W/Meyer+Cookware+Charred+Vegetable+Salad-10+%282%29.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1737143564152-XBA5EY6F76QMVE80MO8I/PNG-MEY_MAB_Gray_Collection_Environment_Horiz+v2+%281%29+1.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1737143563809-PGFT6W8OZGG78B6COOSK/PNG-81223_MEY_MAB_12.75+Cov+StirFry+wHH_Gray_Recipe_Glam+1.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1737143625153-SYXAJKCKX4RY060YFDHV/Copy+of+073A8686+%285%29.jpg My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1737740052894-QX7HKJ3PXWRX3ASFEP7G/laptop_01.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1737740019541-FQJQND7FB9FP5ZSRT3DK/laptop03.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1737740007302-3DPJ9UVCDG8E3T9JTEPD/laptop02.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1737740040629-I0EIW96OPUK0T7EKJFRT/laptop04.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1737740053660-KSXEVQKO40WK4LCFJEUH/laptop05.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/608f020c-6047-4fa4-9bca-e4ff8fd02d65/Rachel+Hauser%27s+Video+-+Jan+24%2C+2025-VEED.gif My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1737740839251-SR1DNXPV0LW3EEDULD53/Positioning_V2-2.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1737740863403-N30VU5P0ZVDMGR6270VS/B09JS7TZ2P.4.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1737740841889-398H5IQ6MQ474MR9GUQB/B09JS7TZ2P.4.jpg My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1737740884305-SJRTA9JQ8HCF9U53DP01/MadeToLast_Tips_01.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1737741013134-OS8KEZDLJWLYZDQRFEP3/Eggs_Quote.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1737740877626-NKEMTUZ9CP2ADXT2QJL7/B09JS7TZ2P.6.jpg My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1737741037512-BRWR8BHR23Z92L3YYN3A/1080x1080_Food%26Wine.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1737741210158-NCXMEXMH65A19QDDSMIZ/1080x1080_GiftGuide_01.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1737741307388-N1M61H6BVGB7YADYHV0W/WomenInFoodEvent_01.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/50ee8799-6fff-4a8d-97f9-7aa51d2be365/WOBProjectOvervie.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/0f509e0a-fe20-4714-ad0f-a4889ad4bdfb/Screenshot+2025-09-06+at+2.37.35%E2%80%AFPM.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1757191703271-ESRU5KPPHQUP1P7KTVOY/Screenshot+2025-09-06+at+3.01.35%E2%80%AFPM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1757191787828-SNOIM6F43FHZYLCB726E/Screenshot+2025-09-06+at+3.49.44%E2%80%AFPM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1757191691150-YFY246FRHO8ZW5B68V4K/Screenshot+2025-09-06+at+3.42.14%E2%80%AFPM.png My Work https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/6f52a2e9-10e5-4b4f-bce1-8c12b228fc04/Screenshot+2025-09-06+at+3.41.46%E2%80%AFPM.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/83cf31e1-c8f6-4c87-8afa-848cdca6fbbf/Screenshot+2025-09-06+at+3.24.48%E2%80%AFPM.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/2070d067-bd04-45a0-ae50-222a74970a94/Screenshot+2025-09-06+at+3.24.40%E2%80%AFPM.png My Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. http://rachelrose.space/contact daily 0.75 2022-01-26 http://rachelrose.space/phillips-ind-1 daily 0.75 2022-02-04 https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1643985168123-C1KKGGM63SBL2J0EKNFL/Screen+Shot+2022-02-04+at+9.20.41+AM.png Phillips Industries Brand Language & Website Experience (Copy) https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/c2d97b4c-1e97-4f25-91fa-fc92b0bdd409/Screen+Shot+2022-02-04+at+9.20.41+AM.png Phillips Industries Brand Language & Website Experience (Copy) - Phillips Industries Brand Language & Website The opportunity…For over 100 years, Phillips Industries, the legacy manufacturer of long-haul trucking parts, has led the industry forward. It came time for an updated brand strategy and website experience to reflect their unparalleled commitment to serving their customers with quality, innovative solutions. My role…I supported with category landscape research and insights, brand strategy, and copy development for the new brand language. I also developed copy for the Technologies modules on the website. The outcome…Phillips' new brand language pays homage to their legacy of over 100 years, alongside their commitment to moving into the future with utmost quality and service to customers. This came to life through a contemporary website experience with elevated visuals, a simplified user experience, and rich company storytelling. Read more about it here. I worked with Superior Branding Co. on this project. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/f171f26e-5702-4c1f-ad98-06d641002c85/Screen+Shot+2022-02-04+at+9.49.30+AM.png Phillips Industries Brand Language & Website Experience (Copy) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/7c3b79ce-dab5-4445-9032-23e6b071721a/Screen+Shot+2022-02-04+at+9.49.39+AM.png Phillips Industries Brand Language & Website Experience (Copy) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/46462b7f-9e7f-4ec8-afa5-8c6b30fdeba3/Screen+Shot+2022-02-04+at+8.59.21+AM.jpg Phillips Industries Brand Language & Website Experience (Copy) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/7f53c803-312f-402f-beb0-472ed427fbec/Screen+Shot+2022-02-04+at+9.00.24+AM.png Phillips Industries Brand Language & Website Experience (Copy) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1cfb6ea6-f923-4b26-bccc-1a4f8b7ae857/Screen+Shot+2022-02-04+at+9.01.29+AM.png Phillips Industries Brand Language & Website Experience (Copy) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. http://rachelrose.space/women-on-boards-project-impact-report daily 0.75 2025-01-04 https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1691765314223-RI8AN4ZCS25K3BOSDTCM/Full+set.png Women On Boards Project | Impact Report https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/772e40de-82c1-41fd-9036-a84c8d312d22/Full+set.png Women On Boards Project | Impact Report - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1671637749098-XX3O7PS5NMCRLHE8WBE1/Screen+Shot+2022-12-21+at+10.45.47+AM.png Women On Boards Project | Impact Report https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1671637784788-NVSN0JUW461VBK4UIWGA/Screen+Shot+2022-12-21+at+10.49.36+AM.png Women On Boards Project | Impact Report https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/b84336cb-3c68-4f63-9863-f7d49163316f/Bike+competitors.png Women On Boards Project | Impact Report - Make it stand out As part of our competitive audit, I evaluated three cycling brands’ products to help reveal a white space. I discovered an opportunity to make the bike shopping experience more smooth, simple, and personable. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1671287484201-SK1SMF3LD5AJ5O6PEB8H/Andrew.jpg Women On Boards Project | Impact Report https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1687186859479-A2USJ3CJAY850FOK1J9L/Persona+2+_+Kelly.png Women On Boards Project | Impact Report https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1671397701573-26Y2883TFRPU6W7BPYEF/Screen+Shot+2022-12-18+at+4.00.47+PM.png Women On Boards Project | Impact Report https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1671638381361-JOB550WNCU31V8KV4V1O/Screen+Shot+2022-12-21+at+10.59.17+AM.png Women On Boards Project | Impact Report https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/27f2522f-b014-4b5e-adf3-d23ed2039dfc/IMG_7936.png Women On Boards Project | Impact Report - Crazy Eights Once I had a clear idea of our problem statement, I did a crazy eights exercise to sketch out a lot of ideas quickly. The goal here is to move quickly through eight sketches that provide a range of ideas for possible solutions. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/847e911d-1b73-4661-94cd-73da7cb1adb4/Screen+Shot+2023-01-15+at+6.08.06+PM.png Women On Boards Project | Impact Report - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1671639350416-AW99I1VY7YLXMIV5SEEW/IMG_7370.png Women On Boards Project | Impact Report https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1671639350110-880DBQRAM5CJUP65ZIS7/product+reco+2.png Women On Boards Project | Impact Report https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1671639351935-D74YQ7PDYXW6BVJYACO9/IMG_7362.png Women On Boards Project | Impact Report https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1671639534571-ZPVTTIM2BPLOWHQEEPWV/product+listing.png Women On Boards Project | Impact Report https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1671639532544-OBS6D6KVN1IPI3OWNO03/product+listing+2.png Women On Boards Project | Impact Report https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1671639537588-F2SD460J0OIAA1C6LXJO/refined+product+listing.png Women On Boards Project | Impact Report https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/44243461-8f47-452c-8993-c0a2edb0b4b1/Wireframe+Snapsho.png Women On Boards Project | Impact Report - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/5efc3c1b-7bfb-4130-af93-4df8d4d2f792/Lo-Fi+Prototype+-+1%3A13.png Women On Boards Project | Impact Report - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1688407054203-UF09LXE6BZMGZB14PWZO/Screen+Shot+2023-07-03+at+1.42.58+PM.png Women On Boards Project | Impact Report https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1688407118914-XXZVBMK8NEKJ21FPDIFQ/Screen+Shot+2023-07-03+at+1.57.50+PM.png Women On Boards Project | Impact Report https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1688407124447-WGBNV422REPND5QJLJUZ/Screen+Shot+2023-07-03+at+1.57.57+PM.png Women On Boards Project | Impact Report https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1688407124422-PJHYRY94O3M7427DKQHA/Screen+Shot+2023-07-03+at+1.58.03+PM.png Women On Boards Project | Impact Report https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1688407130463-137853EX8FX7I6QI0GFZ/Screen+Shot+2023-07-03+at+1.58.09+PM.png Women On Boards Project | Impact Report https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1688407130465-1ZB16S81GCNZNED1Y51N/Screen+Shot+2023-07-03+at+1.58.16+PM.png Women On Boards Project | Impact Report https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1691764179528-0XDCA3DJ0BQJNOZEC3AJ/Screen+Shot+2023-08-11+at+10.28.46+AM.png Women On Boards Project | Impact Report https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1691764180192-W4FYMBQ8XD1P3QNEF59O/Screen+Shot+2023-08-11+at+10.29.11+AM.png Women On Boards Project | Impact Report https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1691707987676-60PHJ5B1RP6X07QGIOOF/Screen+Shot+2023-08-10+at+6.51.49+PM.png Women On Boards Project | Impact Report https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1691692245182-4UTE9CGRBA6PDIKABS1F/Screen+Shot+2023-08-10+at+2.22.49+PM.png Women On Boards Project | Impact Report https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1691708005964-1H1RGK18YYCULSKVSV22/Screen+Shot+2023-08-10+at+6.51.57+PM.png Women On Boards Project | Impact Report https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1691692243054-PHJ6SBUQ6NUSP45GJQ0B/Screen+Shot+2023-08-10+at+2.28.52+PM.png Women On Boards Project | Impact Report https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1691708028278-7703SGDAIN74RPJTWV57/Screen+Shot+2023-08-10+at+6.52.05+PM.png Women On Boards Project | Impact Report https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1691694083844-H6XQ5RFJVLMU94ROIUI4/Screen+Shot+2023-08-10+at+3.00.57+PM.png Women On Boards Project | Impact Report http://rachelrose.space/zineshop daily 0.75 2025-09-18 http://rachelrose.space/zineshop/how-cozy monthly 0.5 2022-02-16 https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1644337569527-1YZ354HVBF4173A66QQU/IMG_3752+%281%29.jpeg The Zine Shop - How Cozy https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1644337571593-GAMNO0WRR6YDWMJJGK9Y/IMG_3753+%281%29.jpeg The Zine Shop - How Cozy https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1644337571445-DBYAS3SEUEG0N7JSQ8LK/IMG_3754+%281%29.jpeg The Zine Shop - How Cozy http://rachelrose.space/zineshop/homebody monthly 0.5 2022-02-27 https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1644245106906-1O7AR958OR5NFIS7WKQF/IMG_3737.jpeg The Zine Shop - Homebody https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1644245106724-2QOPPHEQ1VMLN8Q450BD/IMG_3738.jpeg The Zine Shop - Homebody https://images.squarespace-cdn.com/content/v1/57f29677d1758e398353c5dd/1644245106757-P09LID1P1PPKRCKSI7IQ/IMG_3739.jpeg The Zine Shop - Homebody